We continue to put pressure on Breast Cancer Now (BCN) to acknowledge environmental and occupational risk factors for breast cancer. As the UK’s leading breast cancer research charity, we argue that it is incomprehensible that they continue to refute the body of evidence that makes just these links.
Just recently, we sent an open letter to both BCN and ASDA with regard to their ‘Tickled Pink’ and ‘Be Your Breast Friend’ campaign concerning breast awareness with pink till receipts as the communication tool. This campaign triggered a number of serious concerns about the use of certain ingredients in the ASDA pink and other till receipts and, linked to this, the various public ‘assurances’ from Breast Cancer Now about the science in relation to ‘chemicals in the environment” ie that there is no link to breast cancer risk.
Those expressing concern (in fact, disbelief) about the ASDA/BCN campaign included leading experts in the area of endocrine disrupting chemicals. Our open letter was co-signed with colleagues from CHEM Trust, Breast Cancer Prevention Scotland (formerly Challenge Breast Cancer Scotland) and The Pink Ladies Cancer Support Group (Derry)
You can read the full letter below:
Continue reading Breast Cancer Now, ASDA & Pink Till Receipts.